Senior Product Marketing Manager
Kit · Marketing · Senior · 2d ago
$166k
per year
Anyone, anywhere in the world can apply.
Direct from the employer's own careers page
Who can apply
Read straight from the listing, so you know before you spend time on it.
Anyone, anywhere in the world can apply.
“We have always been 100% independent and 100% remote.”
- Async-first
- The listing doesn't promise async-first working.
- Contractor / B2B
- No mention of hiring international contractors or invoicing.
- Global stipend
- No home office or equipment budget mentioned.
- Annual retreat
- No company-paid get-togethers mentioned.
Read from the listing automatically. Always confirm the details with the company before you accept an offer.
About the role
Kit's established creators run full-fledged companies requiring dedicated sending needs and a sales-assisted buying process. As Senior Product Marketing Manager for Scaling Creators, you will define this buyer persona, write compelling messaging, and build the end-to-end GTM strategy to drive inbound pipeline and increase sales win rates and deal sizes alongside Kit's self-serve product.
What you'll do
- Define ideal customer profiles and personas for scaling creator businesses and craft tailored messaging frameworks.
- Build the core deal toolkit, including demo narratives, discovery guides, pitch decks, business case templates, and battlecards.
- Partner with sales, solutions consultants, product, and RevOps to drive sales enablement and pipeline growth.
- Execute GTM tactics to generate inbound MQLs and drive sales-attributed monthly recurring revenue.
- Run quarterly win/loss research programs and customer interviews to uncover key insights and refine sales execution.
What you bring
- 7+ years in B2B SaaS product marketing, including at least 2 years supporting sales teams on mid-market or larger accounts.
- Demonstrated experience adding a sales-led motion on top of a product-led company with measurable impact on win rates or deal sizes.
- Experience building sales enablement programs and deal toolkits from the ground up.
- Track record in customer research, win/loss interviews, and market analysis.
- Domain experience in email marketing, martech, or the creator economy.
- Strong AI fluency with experience building or using AI workflows to scale product marketing tasks.
About Kit
Kit is an email marketing platform designed for coaches, authors, podcasters, and other creatives to grow their audience and build sustainable businesses. The company is 100% independent and fully remote.
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