Senior Product Marketing Manager - Enterprise & Mid-Market
Kit · Marketing · Senior · Today
$166k
per year
Anyone, anywhere in the world can apply.
Direct from the employer's own careers page
Who can apply
Read straight from the listing, so you know before you spend time on it.
Anyone, anywhere in the world can apply.
“We have always been 100% independent and 100% remote.”
- Async-first
- The listing doesn't promise async-first working.
- Contractor / B2B
- No mention of hiring international contractors or invoicing.
- Global stipend
- No home office or equipment budget mentioned.
- Annual retreat
- No company-paid get-togethers mentioned.
Read from the listing automatically. Always confirm the details with the company before you accept an offer.
About the role
As Senior Product Marketing Manager for Scaling Creators, you will own how Kit attracts, wins, and expands established creator businesses through a sales-assisted motion. You will define who this buyer is, craft high-impact messaging and positioning, build sales toolkits (demo narratives, discovery guides, battlecards, and pitch decks), and design GTM strategies that drive qualified pipeline and MRR.
What you'll do
- Define ideal customer profiles, buying personas, and segmentation using firmographic and product usage data.
- Build the core deal toolkit, including demo narratives, discovery guides, pitch decks, business case templates, and competitive battlecards.
- Develop and execute go-to-market tactics to drive inbound MQLs and new sales-attributed MRR.
- Run quarterly win/loss and customer research programs to uncover insights for sales and product roadmap decisions.
- Partner closely with sales, solutions consultants, product, RevOps, and demand generation teams to ensure cohesive positioning across self-serve and sales-assisted motions.
What you bring
- 7+ years in B2B SaaS product marketing, including at least 2 years supporting a sales team selling to mid-market or larger accounts.
- Demonstrated experience adding a sales-led motion on top of a product-led growth model with clear metrics of impact.
- Proven track record of building sales enablement programs and deal toolkits tied to win rate and deal size.
- Experience in email marketing, martech, or the creator economy.
- Strong AI fluency with the ability to build and leverage AI-powered workflows that scale product marketing output.
About Kit
Kit is an email marketing platform designed for professional creators, podcasters, authors, and coaches to grow their audiences and build profitable businesses. The company is independent and operated fully remotely.
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