Growth Specialist – Mobile App
Better Collective · Marketing · Mid · 1mo ago
Anyone, anywhere in the world can apply.
Applies on the original listing · via Himalayas
Who can apply
Read straight from the listing, so you know before you spend time on it.
Anyone, anywhere in the world can apply.
- Async-first
- The listing doesn't promise async-first working.
- Contractor / B2B
- No mention of hiring international contractors or invoicing.
- Global stipend
- No home office or equipment budget mentioned.
- Annual retreat
- No company-paid get-togethers mentioned.
Read from the listing automatically. Always confirm the details with the company before you accept an offer.
About the role
In this role, you will own the day-to-day mobile app growth roadmap for Action Network, focusing on acquiring, activating, engaging, and retaining sports fans. Working cross-functionally with Product, Paid Media, CRM, Analytics, and Engineering, you will run full-funnel growth experiments, optimize channels like ASO and paid media, and monitor user metrics using modern attribution and reporting tools.
What you'll do
- Own the day-to-day app growth roadmap to increase installs, account creations, active users, feature adoption, trial initiatives, and retention.
- Partner with Paid Media and Product teams to optimize acquisition channels (Apple Ads, Meta, Google, X, ASO, custom product pages) and improve onboarding journeys.
- Develop and execute growth experiments across key conversion points, onboarding flows, feature discovery, and messaging.
- Monitor campaign performance, DAU, MAU, and conversion metrics using attribution and reporting tools like AppsFlyer and Tableau.
- Utilize AI and automation tools to enhance growth research, data analysis, experimentation, and reporting.
What you bring
- 4+ years of experience driving mobile app growth across all stages of the user journey.
- Hands-on experience with App Store Optimization (ASO), paid media channels, lifecycle marketing, and growth experimentation.
- Experience using mobile attribution and analytics tools such as AppsFlyer, Apple Search Ads, or Tableau.
- Strong analytical skills with the ability to turn performance data into clear actionable priorities, including comfort using AI tools.
About Better Collective
Better Collective is a global digital sports media group listed on Nasdaq Copenhagen and Stockholm, operating brands like FUTBIN, HLTV, and Action Network. The group reaches more than 112 million unique sports fans worldwide each month through digital media, betting products, and AI technology.
View Better Collective profile & open roles →